Effective GPS tracker from PowUnity helps return stolen bike to its owner

October 31, 2024

Witt Denmark A/S can now share a success story about how a BikeTrax GPS tracker from PowUnity helped a customer recover their stolen e-bike.

In connection with the purchase of a new electric bike, Lotte Winter chose to have a BikeTrax GPS tracker installed with a 12-month free subscription. After the subscription expired, she chose not to renew it. But when the bike was subsequently stolen, Lotte contacted the bike dealer in desperation and asked if there was a possibility to reactivate the tracker.

"Witt Denmark A/S is the official distributor of BikeTrax from PowUnity in the Nordics, and when I received the request from P.P Cykler to reactivate the GPS tracker, I had no doubt that PowUnity would do everything in their power to help the customer," says Andreas Helsbøl, Area Manager E-Commute & Outdoor, Witt Denmark A/S.

The subscription was then reactivated for free for 5 days, which turned out to be enough. Already the next day, there was activity on the tracker, and Lotte went to the address herself, after which she contacted the police. With the help of the police, Lotte got her electric bike back in good condition. She has since bought new locks and had it checked by the bike dealer.

"I am really grateful that the subscription was reopened and for the police's efforts so that I could get my bike back. It's really smart with such a GPS tracker, and I have now renewed my subscription," says Lotte Winter.

The bike was purchased at P.P. Cykler A/S, and director Lars Pedersen states: "We highly recommend integrating a GPS tracker into your electric bike with a center motor. Our customers often succeed in recovering the electric bike after theft because they can tell the police exactly where it is located. Our experience is that the police respond immediately and ensure the return when they can get accurate information about where the electric bike is."

This incident underscores the importance of effective GPS trackers in combating bike thefts, which is a widespread problem in Denmark, according to figures from Statistics Denmark*.

Award-winning innovative GPS anti-theft protection from PowUnity
BikeTrax fits into the motor compartment of your electric bike - hidden from the bike thief, and is powered directly from the battery. Through the app, BikeTrax tells you whether your electric bike is stationary or in motion. It indicates the bike's position very precisely (5 m) and in real-time. Your GPS tracker and theft protection are accessed with a quick "swipe" on the phone.

Make life harder for the bike thief - how to best secure your bike

  1. GPS tracker
  2. Double lock
  3. Lock the bike's frame or rear wheel
  4. Park the bike in a place with many people

"At Witt Denmark A/S, we are pleased with the outcome of the case. Innovative solutions that protect customers' bike investments are paramount, and PowUnity's GPS solution can help give more bike owners a greater sense of security and control," concludes Andreas Helsbøl.

--

*Figures from Statistics Denmark show that 48,305 bikes were reported stolen in Denmark in 2023. Of these, 842 people were charged, and 200 found guilty. This corresponds to a clearance rate of 0.4 percent.

About Witt
Witt Denmark A/S develops and sells innovative high-end products globally. We have our own companies in the Nordic countries, the United Kingdom, Ireland, the Benelux countries, the Baltics, Germany, and Austria, and collaborate with trusted partners. Our wide product range includes categories such as Kids & Babies, Outdoor with our award-winning Witt pizza ovens, Teministeriet, and Witt Food with our intelligent meat thermometer and TEDDY mixer, known for its powerful motor. Our range is continuously expanding.

We also represent innovative brands, including advanced robot vacuum cleaners, Smart Home refrigerators/freezers, and high-performance electric bicycles and accessories.

Our Michelin restaurant, Restaurant domæne, offers a sophisticated experience in beautiful, scenic surroundings, and at WittClinic, the optimal treatment combination is tailored. Our expertise and technological capabilities ensure that we quickly send you in the right direction.

At Witt, we constantly set new standards for innovation, design, and quality.

Suggested Retail Price

  • DKK 1499,-
Witt Denmark A/S
Contact our pressdepartment
+45 7025 2323
presse@witt.dk