About Witt

Witt develops and deliver unique, innovative and in-demand brand products. Due to our strong presence in the Nordics, UK, Ireland, Germany, Austria, Benelux and Baltics, we deliver exceptional brands to markets worldwide. Witt sell and provide for all price segments and are frontrunners in the industry in regards to development of innovative products with high specifications.
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Where you will find us

Rooted in the Nordics, available worldwide - bringing innovation and quality wherever you are.

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In 1993, Allan Witt founded the company importing white goods for the Danish market. Today, Witt is a respected brand house distributing various product categories from global brands to countries all over the world.

As a consequence of increasing demand for our unique products we have expanded and are now present on the following markets: the Nordics, England, Ireland, the Benelux countries, Austria, the Baltic countries and the USA. As a professional brand house, we focus on distribution all our brands as well as our own Witt brand.

With the development of the Witt ETNA pizza ovens, Cookperfect meat probes, Witt Varimixer, by KlipKlap and Membantu, we have entered new and exciting business areas with worldwide distribution.

Everything in-house

Marketing & Graphics

Marketing & Graphics

^{We specialize in producing and managing online and offline sales material for the organization. This includes creating graphics and manuals, developing advertising campaigns, social media, and producing POS and exhibition materials.

The department also manages brand websites and e-commerce, In addition, Witt Marketing handles all translation services, ensuring that all marketing materials are available in the appropriate languages for their target audience.}

Service / repairs B2C

Service / repairs B2C

^{We are the Local Service Partner for the Nordic countries for the B2C markets.Our service department helps customers through the Nordic call centre. We handle normal support and spare parts, back to base repairs as well as organize house call repairs. The technical staff handles conversions and repairs in our 800 m² workshop.}

Sales training

Sales training

^{In our Witt Academy, we train employees from all over Denmark in our full product range, including hands-on experience in our demo-kitchen and 2700m² of showrooms.}

Workshop

Workshop

^{In our 600 m² carpentry workshop, professional skilled joiners build everything from huge shop displays,trade show stands and showroom-solutions to specialty furniture and small, delicate modifications to existing cabinets or furnishings.The workshop is fully equipped with CNC router, grinder, edge bander, mitre saw and milling machines.}

Latest news

February 26, 2025

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Elegance meets function: Sage launches Almond Nougat – the kitchen's new favorite color

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Liebherr launches the world's first circular freezer

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